The Switch Fitness project was clean and simple. Garrett Johnson approached us with some basic concepts and a strong social media following already in place, he simply needed a platform to share more.
With a well-designed logo already in place, our initial efforts with Switch Fitness were focused in imagery and layout. The business concept is a unique one, a gym that comes to you, and we wanted to reflect the gritty simplicity of this. In the end, we put together some great photography for the site and implemented a simple design that reflects his business well.